Truth in advertising?

Seems simple enough:

Two groups are squaring off over the issue of smoking in public places. Smoke Less Ohio defends smoking in restaurants and public places, while Smoke Free Ohio wants it banned in all public places.

But not really:

…here and elsewhere across Ohio, people are dazed and confused by the names of the two groups, Smoke Free Ohio and Smoke Less Ohio. Who stands for what?

“I think there’s a difference. Well, is it Smoke Less, as in no-smoking? Or is it Smoke Less, as in please smoke less cigarettes.”

Jo Ann Swett isn’t the only one confused. A lot of people are having a tough time seeing through the smoke to determine who stands for what.

“It’s very confusing. I’m not sure which is for and which is against really.”

This is what we have to thank the lobbying industry for – confusing special interest group names – and that’s about it. Sometime ago, some guy said, “we can’t call our pro-oil & gas industry group being funded by multiple oil & gas corporations the ‘Oil & Gas Is Great Center,’ so we’ll call it ‘Competitive Enterprise Institute.’” Now we have b.s. names that are completely worthless or contradictory to their goals. The “Smoke Free” people are at least slightly less guilty, but it’s almost as bad as “Smoke Less.” The “Smoke Less” people don’t want Ohioians to “smoke less” or for Ohio to be “smokeless,” the only two ways you can read it. If you can’t be honest in the short description of what you’re trying to accomplish, your lying. – originally posted at

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